Sports Marketing: A Strategic Perspective [Third Edition]

by Matthew D. Shank - Professor of Marketing and Chair Department of Management and Marketing Northern Kentucky University
Publisher: Prentice Hall
Copyright Year: 2005
Publishing Date: 2004/10/01
eText ISBN-10: 0-13-132842-5  
eText ISBN-13: 978-0-13-132842-6  
Print ISBN-10: 0-13-144077-2  
Print ISBN-13: 978-0-13-144077-7  
Pages: 624
eTextbook $75.83
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