Integrated Advertising, Promotion, and Marketing Communications, Third Edition
by
Kenneth E. Clow - University of Louisiana at Monroe; Donald Baack - Pittsburg State University
Publisher: Prentice Hall
Publishing Date: 2006/03/22
eText ISBN-10
0-13-186631-1
eText ISBN-13
978-0-13-186631-7
Print ISBN-10
0-13-186622-2
Print ISBN-13
978-0-13-186622-5
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Integrated Advertising, Promotion, and Marketing Communications, Third Edition
by
Kenneth E. Clow - University of Louisiana at Monroe; Donald Baack - Pittsburg State University
eTextbook
$77.00
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