Electronic Commerce 2008: A Managerial Perspective

by Efraim Turban; David King; Judy McKay; Peter Marshall; Jae Lee; Dennis Viehland
Publisher: Prentice Hall
Copyright Year: 2008
Publishing Date: 2007/10/09
eText ISBN-10: 0-13-224337-7  
eText ISBN-13: 978-0-13-224337-7  
Print ISBN-10: 0-13-224331-8  
Print ISBN-13: 978-0-13-224331-5  
Course: MIS, eBusiness
Pages: 1008
eTextbook $89.50
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DESCRIPTION
For undergraduate and graduate courses in Electronic Commerce. Electronic Commerce 2008, the #1 best seller in the business school market, offers a comprehensive managerial approach to electronic commerce.  This new edition emphasizes the impact that social computing is having on the business world and global economy.
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