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eText: 
ISBN-10 0-13-239814-1ISBN-13 978-0-13-239814-5
Print: 
ISBN-10 0-13-238245-8ISBN-13 978-0-13-238245-8
Author(s): Elliot Aronson; Timothy D. Wilson; Robin M. Akert
Publisher: Pearson
Copyright year: © 2007 Pages: 694
Description

For an undergraduate introductory level course in social psychology.

Research made relevant through a story-telling approach.

This renowned text maintains its acclaimed story-telling approach to convey the science of social psychology while making research relevant to students. The authors bring the material under study to life through real-world examples that capture students' attention and motivate further exploration. Paying particular attention to the classic research that has driven the field and introucing cutting-edge research that is the future of Social Psychology, Aronson/Wilson/Akert provide a firm foundation for students to build their understanding of this rigorous science in a way that engages and fascinates.

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