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ISBN-13 9780132971973ISBN-10 0132971976
ISBN-10 0132971291ISBN-13 9780132971294
Author(s): Courtland L. Bovèe; John V. Thill
Publisher: Prentice Hall
Copyright year: © 2014 Pages: 688

For Business Communication courses in any curriculum. Real-world training for the business world of today and tomorrow. The field’s leading text for more than two decades, Business Communication Today continues to provide the cutting-edge coverage that students can count on to prepare them for real business practice. Other textbooks release new editions that don’t reflect their copyright year, training students in practices from last decade–Bovée/Thill provides real-world training for the business world of today and tomorrow. This edition includes up-to-date coverage of the social communication model that’s redefining business communication and reshaping the relationships between companies and their stakeholders.