eTextbook
Broadcasting Cable the Internet and Beyond: An Introduction to Modern Electronic Media, 7th Edition
ISBN-13: 978-0-07-351203-7 See more
Author(s): Dominick, Joseph; Sherman, Barry; Messere, Fritz
Price Information
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Regular price:$140.00
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eTextbook Digital Rental:180 days
Additional product details
eText:
ISBN-10 0-07-736860-6, ISBN-13 978-0-07-736860-9
Print:
ISBN-10 0-07-351203-6, ISBN-13 978-0-07-351203-7
Author(s): Dominick, Joseph; Sherman, Barry; Messere, Fritz
Publisher: McGraw-Hill Higher Education
Copyright year: © 2012 Pages: 352
Description
This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.
