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Additional product details

eText: 
ISBN-10 1285289447ISBN-13 9781285289441
Print: 
ISBN-10 1133188923ISBN-13 9781133188926
Author(s): Kelly/McGowen/Williams
Publisher: Cengage Learning
Copyright year: © 2014 Pages: 328
Description

Created through a "student-tested, faculty-approved" review process with over 2,000 students and faculty, BUSN 6e is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners.

Readers discover the energy and excitement found in business today within the engaging and accessible presentation found in BUSN6. Designed specifically for today's learner, BUSN's streamlined, riveting design presents the entire core Introduction to Business topics in only seventeen succinct chapters, including a unique chapter on Business Communication.

BUSN6 directly connects readers with what's happening in business today and how it will affect them. The book focuses on business principles most important to the learner's success with less reading, more visuals, and manageable chunks of information. Memorable examples relate business topics to everyday life and career success, while tightly integrated resources, such as CourseMate, an interactive teaching and learning solution, and the latest news feeds, help sharpen business, study, and communication skills. CenageNOW is now offered with BUSN 6e.

Three Ways to Study
with eTextbooks!

  • Read online from your computer or mobile device.
  • Read offline on select browsers and devices when the internet won't be available.
  • Print pages to fit your needs.

CourseSmart eTextbooks let you study the best way – your way.