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ISBN-10 0138158746ISBN-13 9780138158743
ISBN-10 0137019068ISBN-13 9780137019069
Author(s): Karen Collins; Jackie Shemko
Publisher: Pearson Education Canada
Copyright year: © 2010 Pages: 368

Collins is the only Introduction to Business book to teach students the topics of business through an in-depth study of a single company–Nike Canada.  By focusing on this one company, Exploring Business, is able to clearly show students the relationships between what they are learning in the classroom and what happens in the real business world. MyBusinessLab is not included with the purchase of the CourseSmart eTextbook.

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