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Additional product details

eText: 
ISBN-10 0077413830ISBN-13 9780077413835
Print: 
ISBN-10 0073523224ISBN-13 9780073523224
Author(s): Baye, Michael; Prince, Jeff
Publisher: McGraw-Hill Higher Education
Copyright year: © 2014 Pages: 640
Description

Baye and Prince's bestselling Managerial Economics and Business Strategy provides a complete solution designed to help students use tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. Now fully integrated within McGraw-Hill&#39s Connect Plus platform, the 8th edition provides instructors with new ways to assess student performance in the managerial economics course. Students benefit from LearnSmart&#39s adaptive learning modules, designed reinforce core concepts in each chapter. A range of print and digital formats combined with frontier research, inclusion of modern topics, and balanced coverage of traditional and modern microeconomics produce a new offering that is easier to teach from and more dynamic and engaging for students.

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