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Additional product details

eText: 
ISBN-10 007751209XISBN-13 9780077512095
Print: 
ISBN-10 0078035457ISBN-13 9780078035456
Author(s): Bordens, Kenneth; Abbott, Bruce Barrington
Publisher: McGraw-Hill Higher Education
Copyright year: © 2014 Pages: 608
Description

Research Design and Methods: A Process Approach takes students through the research process, from getting and developing a research idea, to designing and conducting a study, through analyzing and reporting data. Information on the research process is presented in a lively and engaging way, highlighting the numerous decisions that must be made when designing and conducting research and emphasizing the importance of ethical conduct, both in the treatment of research subjects and in the conduct of research and reporting research results.

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