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Additional product details

eText: 
ISBN-13 9781136674396ISBN-10 113667439X
Print: 
ISBN-10 0-415-88500-0ISBN-13 978-0-415-88500-3
Author(s): Jeffrey A. Kottler; David D. Chen
Publisher: Taylor & Francis
Copyright year: © 2012 Pages: 432
Description

First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.

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