International Marketing, 14th Edition

by Cateora, Philip; Graham, John
Publisher: McGraw-Hill Higher Education
Copyright Year: 2009
Publishing Date: 2008/11/30
eText ISBN-10: 0-07-727185-8  
eText ISBN-13: 978-0-07-727185-5  
Print ISBN-10: 0-07-338098-9  
Print ISBN-13: 978-0-07-338098-8  
Saleable Print ISBN-10: 0-07-338098-9  
Saleable Print ISBN-13: 978-0-07-338098-8  
Pages: 736
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