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Strategic Marketing Problems, Eleventh Edition: Cases and Comments by Roger A. Kerin - Southern Methodist University; Robert A. Peterson - University of Texas at Austin Publisher: Prentice Hall Copyright Year: 2007 Publishing Date: 2006/09/20 eText ISBN-10: 0-13-187153-6 | eText ISBN-13: 978-0-13-187153-3 | Print ISBN-10: 0-13-187152-8 | Print ISBN-13: 978-0-13-187152-6 |
Pages: 736 ABOUT THIS TITLE - TABLE OF CONTENTS | | |
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