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ISBN-10 0132122898ISBN-13 9780132122894
ISBN-10 0132122820ISBN-13 9780132122825
Author(s): S. Tamer Cavusgil; Gary Knight; John R. Riesenberger
Publisher: Prentice Hall
Copyright year: © 2013 Pages: 352

For International Business courses.

A concise but thorough review of essential concepts and techniques.

The Cavusgil/Knight/Riesenberger author team’s new textbook A Framework of International Business concentrates on new realities in international business, emerging markets, and small and medium-sized enterprises.