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Additional product details

eText: 
ISBN-13 9780132546393ISBN-10 0132546396
Print: 
ISBN-10 0132546345ISBN-13 9780132546348
Author(s): Jay B. Barney; William S. Hesterly
Publisher: Prentice Hall
Copyright year: © 2012 Pages: 408
Description

For courses in strategy and strategic management. Core strategic management concepts without the excess.   Just the essentials—Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.  

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