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ISBN-10 0132555794ISBN-13 9780132555791
ISBN-10 0132555751ISBN-13 9780132555753
Author(s): John J. Wild; Kenneth L. Wild
Publisher: Prentice Hall
Copyright year: © 2012 Pages: 480

&>For introductory International Business courses with the need for a brief, accessible text.

A comprehensive yet concise framework with unrivaled clarity.

International Business: The Challenges of Globalization presents international business in a comprehensive yet concise framework with unrivaled clarity. Recent, real-world examples and engaging features brings the material to life for students.

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