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Additional product details

eText: 
ISBN-10 0132971895ISBN-13 9780132971898
Print: 
ISBN-10 0132971275ISBN-13 9780132971270
Author(s): Lillian H. Chaney; Jeanette S. Martin
Publisher: Prentice Hall
Copyright year: © 2014 Pages: 320
Description

For courses in Intercultural Business Communication.   Prepare future managers to face the differences in business communication across cultures. With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.

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