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Additional product details

eText: 
ISBN-10 0136080472ISBN-13 9780136080473
Print: 
ISBN-10 0-13-608040-5ISBN-13 978-0-13-608040-4
Author(s): Sunil Chopra; Peter Meindl
Publisher: Prentice Hall
Copyright year: © 2010 Pages: 528
Description

For undergraduate and graduate supply chain management courses. Illustrating the key drivers in effective supply chain management. Supply Chain Management illustrates the key drivers of good supply chain management in order to help students understand what creates a competitive advantage. This text also provides strong coverage of analytic skills so that students can gauge the effectiveness of techniques. To better suit the importance of international business in today’s world, the fourth edition contains increased coverage of global supply chain management.

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