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Additional product details

eText: 
ISBN-13 9780205233441ISBN-10 0205233449
Print: 
ISBN-10 0205203981ISBN-13 9780205203987
Author(s): Mark R. Leary
Publisher: Pearson
Copyright year: © 2012 Pages: 448
Description

For undergraduate courses in Research Methods.

Introduction to Behavioral Research Methods incorporates the four basic approaches to behavioral research (descriptive research, correlational research, experimental research, and quasi-experimental research), and shows students how to conceptualize questions, measure variables, design studies, and analyze data.  Chapters on research ethics and scientific writing (including the most recent version of APA style) round out the book. Throughout each chapter, boxes on “Developing Your Research Skills” and “Behavioral Research Case Study” provide practical examples and pique student interest.

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