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Additional product details

eText: 
ISBN-13 9780199000371
Print: 
ISBN-13 9780195442960
Author(s): Bryman; Bell; Teevan
Publisher: Oxford University Press Canada
Copyright year: © 2012 Pages: 432
Description

Now in its third Canadian edition, the market-leading Social Research Methods is an engaging and straightforward introduction to conducting quantitative and qualitative research in the social sciences. Building on the success of previous editions, the authors deftly guide students through all aspects of the research process, while providing useful tips on how to effectively collect, analyze, and interpret data, and disseminate those findings to others. With a brand new chapter on ethics and extensive updates throughout, this new edition continues to be an essential guide to the conceptual foundations, methodological approaches, and practical skills necessary for successful social research.

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