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ISBN-13 9781133473077ISBN-10 1133473075
ISBN-10 0840062338ISBN-13 9780840062338
Author(s): Anderson/Sweeney/Williams/Camm
Publisher: Cengage Learning
Copyright year: © 2013 Pages: 936

Provide your students with a strong conceptual understanding of the critical role that quantitative methods play in today’s decision-making process with the well-respected QUANTITATIVE METHODS FOR BUSINESS, 12E by award-winning authors Anderson/Sweeney/Williams/Camm/Cochran/Fry/Ohlmann.

Written with the non-mathematician in mind, this applications-oriented text clearly introduces today’s many quantitative methods, how they work, and how savvy decision makers can most effectively apply and interpret data. A strong managerial orientation motivates learning by weaving pertinent, actual examples throughout that illustrate key situations where quantitative methods make a difference in decision making. QUANTITATIVE METHODS FOR BUSINESS, 12E provides everything your students need for success from the authors hallmark "Problem-Scenario Approach" that helps readers understand and apply mathematical concepts and techniques. Instant online access provides students with Excel® worksheets, TreePlan, Crystal Ball, Premium Solver for Excel®, and LINGO.