eTextbook
Strategic Management in Action, Sixth Edition
ISBN-13: 978-0-13-262067-3 See more
Author(s): Mary Coulter
Price Information
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Regular price:$142.80
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Additional product details
eText:
ISBN-10 0-13-262068-5, ISBN-13 978-0-13-262068-0
Print:
ISBN-10 0-13-262067-7, ISBN-13 978-0-13-262067-3
Author(s): Mary Coulter
Publisher: Prentice Hall
Copyright year: © 2013 Pages: 288
Description
For undergraduate and graduate courses in Strategic Management. Current theories and practice in an interesting, engaging, and easy-to-read format. Strategic Management in Action presents current strategic management theories and practice in an engaging and easy-to-read format. Coulter effectively blends theory with plenty of opportunity to practice throughout the text, providing students with the ideologies, ethical dilemmas, and unique strategies of today's real managers and organizations in action.
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