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ISBN-13 9780133121148ISBN-10 0133121143
ISBN-10 0133121070ISBN-13 9780133121070
Author(s): Jerry Weissman
Publisher: FT Press
Copyright year: © 2013 Pages: 272

Over more than 20 years, Jerry Weissman has developed a set of powerful, proven techniques for presenting and speaking in public: techniques that he's used to help generations of pioneering technology companies raise hundreds of billions of dollars in the markets. Now, in Winning Strategies for Power Presentations, Weissman identifies the elements of a great presentation, distilling 75 best practices from the world's best persuaders into bite-sized chapters designed to be easy-to-read -- and equally easy to apply. Following on the heels of Weissman's best-selling Presentations in Action, this book presents powerful new insights into the four key areas of delivering winning presentations: contents, graphics, delivery, and Q-and-A sessions. Throughout, Weissman's compelling case studies range from Jon Stewart to venture capitalist John Doerr, Stephen King to Mark Twain, Franklin Delano Roosevelt to Netflix CEO Reed Hastings. Weissman also includes brand-new advice on a wide spectrum of "special presentation" issues, ranging from developing a richer public speaking voice to delivering scripted speeches, interviewing like a TV anchorperson to demonstrating products more successfully.